New home construction is a busy market in the Dallas, Texas area, especially for luxury properties. If you want to ensure that your construction firm is the one who gets the bid for these homes, you need something that puts you above the rest. That competitive edge could be integrated home security systems. To learn about the value that security technology can add to your company offerings as well as the quick and easy way to get started, read on.

Give Buyers What They Want

Smart technology (home security in particular) is rapidly growing more popular among home buyers. In a 2016 study by John Burns Real Estate Consulting, surveyed buyers stated that smart technology was a significant part of their evaluation of different housing options, and they would be willing to spend more money for smart home technology. Of the nearly 22,000 buyers surveyed, more than half said they would pay extra for security cameras, doorbells with text alerts, and other smart devices.

Given these statistics, when buyers are faced with an average house model and one with all the bells and whistles of smart technology, it’s clear which option they’ll choose. However, it’s worth noting that full smart home automation systems are often completely customized to the buyer’s preferences, which makes it hard to go beyond simply adding prewiring into your building plans. Home security, on the other hand, offers far more opportunity for a standard package included with particular home design models.

SEE ALSO: Make Homes Smart from the Start

How to Get Started with Home Security

The struggle with many construction firms is that they’re builders and architects, not security experts. And that’s okay. The quick and easy solution to this problem is to leave the security and smart home technology to a trusted third party. Let the security specialist partner with you on the homes, then reap the benefits of having more attractive options for buyers in the Dallas market.

Building a new home requires a lot of decisions—building materials, home layout, wiring, and more all have to be carefully considered so that the homeowner is happy with the final product. More and more often, homeowners decide after the residence is built that they want their home to be “smart.” While this is definitely possible, nothing beats the seamless design and reliability of a smart home automation solution that is built from the ground up. Below, we’ve covered how builders in the Colleyville, Texas area can benefit from installing smart home automation technology during construction of new homes.

SEE MORE: What Are Some Perks of Living in a Smart Home?

Boost Home Value

Smart homes are worth significantly more than traditional residences, and even some basic home pre-wiring for future automation can go a long way toward upping the purchase price. Smart home automation is in demand for high-end home buyers, and that demand is rapidly growing over time. By investing in smart home automation during new home construction, you can reach far more buyers in the luxury home market.

Increase Buyer Satisfaction

The goal with any luxury home construction is for the homeowner to be completely happy with their purchase. Nothing beats the “Wow” factor of showing buyers their new home and demonstrating how their smart home automation system can control the lights, shades, HVAC, security, and more—all with a single touch on a screen integrated directly into the wall. You can also work with your home buyer from the start to tailor each room to fit their needs, with different technology and wiring going into each area.

Create a Clean Look

A common mistake that occurs when implementing smart home technology during construction is that the integrator is brought into the process at the very end of construction. As a result, many issues that arise during the installation process, which would have been easy to avoid with planning, end up affecting the design of the home. Closed walls have to be opened up again for wiring, or worse: wires have to be run outside of the walls where they are visible to the homeowner. By partnering with a smart home automation integrator at the start of construction, you can create a plan for a sleek and clean design right from the beginning.